Founded in 1992, Sensible Edibles opened its oven doors to serve New Yorkers nutritious foods, handcrafted from only clean ingredients. As Vegan & Gluten-Free Wholesale Bakery, Sensible Edibles has delivered delicious, health-conscious, forward-thinking baked goods throughout New York City. Hand in hand with your favorite café, we love sharing in your happiness, health, and wellness. Want to learn more about our ingredients? check out our learn section

Wassem’s journey with Sensible Edibles started in his childhood, watching his father launch a vegan & gluten-free wholesale bakery. Growing up around fresh ideas and ingredients, Wassem developed a deep love for baking.

While helping out at the bakery, he pursued his education, earning a Bachelor's degree in Biology with a minor in Chemistry from Manhattan College, and a Master's in Biology from Queens College. His master's thesis focused on the impact of pesticides in our crops, deepening his commitment to using organic and healthy ingredients.

With a solid understanding of the science of life, Wassem returned to Sensible Edibles, where he now oversees every aspect of the bakery. His story is a blend of family tradition, scientific expertise, and a passion for crafting delicious, healthy baked goods.

Enjoy Life With Us..!

We love what we do! We believe in health, happiness and community.

Thank you for supporting small and local business.

Our promise to you

We proudly support local nonprofits fostering nutritional awareness, environmental sustainability, and compassionate animal care. We believe in sustainable and ethical Ingredients. No Harmful Toxins or Chemicals. 100% Gluten-free.

We even compost on site to reduce our carbon emissions.