Who We Are

Sensible Edibles is led by Wassem Moarsi, CEO, and built on the belief that food should nourish the body, respect animals, and protect the planet.

What We Make

We create vegan and gluten-free baked goods made with real, nutrient-dense ingredients — focusing on protein, fiber, healthy organic fats, antioxidants, and moderate sugar levels. We pair protein and fiber in nearly all of our products because we understand how excess sugar and glucose spikes affect modern health.

Our Commitment to Sustainability

We believe in sustainability for our planet and our communities. We compost in-house, avoid harsh chemicals and unnecessary preservatives, and actively choose methods that reduce long-term harm to people and the environment. A portion of our proceeds supports animal rescue organizations, hunger-relief efforts, and environmental restoration projects.

Our Culture

Inside our bakery, culture matters. We work to create a positive, social, and supportive environment where our team is encouraged to grow, adapt to new technology, eat cleaner, take pride in their work, and enjoy each other’s company.

Education & Internships

We also take on interns and young talent, sharing the science behind baking, clean-eating principles, practical baking tips, and real recipes — in our bakery, and across our website, blog, and social platforms.

Our Community & Social Media

We actively share baking tips, techniques, and behind-the-scenes knowledge with our community online. From vegan and gluten-free baking methods to ingredient science and industry best practices, we use our platforms to educate, inspire, and be transparent about how great food is really made.

Why We Do It

At our core, we’re here to prove that thoughtful food can taste great, do good, and make a real difference.

 

About Us

Who We Are

Sensible Edibles is led by Wassem Moarsi, CEO, and built on the belief that food should nourish the body, respect animals, and protect the planet.

What We Make

We create vegan and gluten-free baked goods made with real, nutrient-dense ingredients — focusing on protein, fiber, healthy organic fats, antioxidants, and moderate sugar levels. We pair protein and fiber in nearly all of our products because we understand how excess sugar and glucose spikes affect modern health.

Our Commitment to Sustainability

We believe in sustainability for our planet and our communities. We compost in-house, avoid harsh chemicals and unnecessary preservatives, and actively choose methods that reduce long-term harm to people and the environment. A portion of our proceeds supports animal rescue organizations, hunger-relief efforts, and environmental restoration projects.

Our Culture

Inside our bakery, culture matters. We work to create a positive, social, and supportive environment where our team is encouraged to grow, adapt to new technology, eat cleaner, take pride in their work, and enjoy each other’s company.

Education & Internships

We also take on interns and young talent, sharing the science behind baking, clean-eating principles, practical baking tips, and real recipes — in our bakery, and across our website, blog, and social platforms.

Our Community & Social Media

We actively share baking tips, techniques, and behind-the-scenes knowledge with our community online. From vegan and gluten-free baking methods to ingredient science and industry best practices, we use our platforms to educate, inspire, and be transparent about how great food is really made.

Charitable Donations

We are dedicated to creating a positive impact in our local community and beyond. A portion of our profits are donated to nonprofit organizations supporting:

  • Food insecurity
  • Orphans & education
  • Humanitarian aid
  • Environmental restoration

Why We Do It

At our core, we’re here to prove that thoughtful food can taste great, do good, and make a real difference.

Frequently asked questions

Where can I find your products?

Check out a full list of our retail partners here.

Is everything gluten-free?

Yes, we are a 100% gluten-free kitchen. Our space is dedicated to serving those with allergies to gluten, including celiacs. 

Do you have a physical store?

Yes, located at 
The Factory Building

30-30 47TH Ave Ste. 160 

L.I.C. NY 11101

Are you a peanut free facility?

Yes, we are a peanut-free and wheat-free, gluten-free, and sesame-free facility.